Success Stories

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2026

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Middle East Opportunities · Industry Entry Points · Decision-Maker Outreach — Why is WHX Labs Dubai Worth Exhibiting At?

WHX Labs Dubai (formerly Medlab Middle East) will be held from January 25 to 28, 2027, at the Dubai World Trade Centre (DWTC) in the United Arab Emirates.


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— WHX Labs Dubai —

Arab International Healthcare 2027

Laboratory Instruments and Equipment Exhibition

— January 25–28, 2027 —




Exhibition Overview





The most influential laboratory specialty exhibition in the Middle East, North Africa, and the Gulf region— WHX Labs Dubai (formerly Medlab Middle East), to will at January 25–28, 2027 It was held at the Dubai World Trade Centre (DWTC) in the United Arab Emirates. First held in 2001, the exhibition boasts a 25-year history and is one of the largest and longest-running professional events in the global medical laboratory sector.


It’s roughly like spending a penny to attend two exhibitions.


In 2027, the exhibition was officially integrated into the WHX Dubai ecosystem, operating as a “Labs Zone” and collaborating alongside sectors such as medical devices, medical imaging, digital health, and pharmaceuticals. Moreover, in tandem with WHX Dubai, which is being held concurrently at the Dubai Exhibition Centre (DEC), exhibitors can access the entire industry’s buyer network with just a single booth. The exhibits encompass in vitro diagnostic (IVD) instruments and reagents, laboratory equipment and consumables, diagnostic testing products, pathology and imaging devices, information systems, and chemicals, providing comprehensive coverage of the core sectors within the laboratory and diagnostics industries.





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Data Speaks Volumes About Influence







  • Over 850 exhibitors from more than 40 countries

  • 35,000 professional visitors

  • Over 180 countries and regions

  • Nearly 30,000 square meters of exhibition space

  • Over 240 Chinese companies are exhibiting.



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Middle East opportunities, accessible in one stop.





Strong demand, high imports, and ample room for growth.

The Middle East, with a population of 490 million, is witnessing rapid expansion of its healthcare infrastructure, driving sustained strong demand for imported medical devices: the UAE relies on imports for over 90% of its medical equipment, while Saudi Arabia and Egypt depend on imports for 80% and 85%, respectively. Saudi Arabia has become China’s largest export market for medical devices in the Middle East, with exports projected to reach US$532 million by 2025. Governments in countries such as Saudi Arabia and the UAE are actively promoting the digital transformation of healthcare. It has created vast market opportunities for mid- to high-end medical devices, laboratory diagnostics, and digital solutions.



Directly engage with the procurement decision-makers.

WHX Labs Dubai brings together decision-makers, innovators, and professional buyers from the global laboratory and diagnostics industries. More than 50% of attendees are corporate executives or department heads— Exhibitors at their booths are directly engaging with the key decision-makers who hold purchasing authority.




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Premium booth confirmation in progress








As the official designated agency of the organizer, Jiayu International is currently accepting reservations for WHX Labs Dubai’s 2027 exhibition booth. Space is limited, so companies interested in participating are encouraged to inquire and confirm their participation at your earliest convenience.

Your location, Shouldn’t be missed!


Please call us for more information:


Beijing Jiayu Wode Exhibition Co., Ltd.

Phone: 010-67602050

Mobile: 18600907668


Why choose Jiayu International?

1. We focus deeply on the healthcare sector and avoid a broad‑industry approach. We understand products, buyers, and—above all—the regulatory landscape overseas.

2. Exhibition space is consistently available, with prime locations reserved first—no price hikes and no hidden pitfalls.

3. End-to-end managed services plus a local overseas team. We handle all complex issues in one seamless package, allowing you to operate with ease and focus on closing deals.

4. Unique value‑added services help businesses consolidate business leads, connect with purchasing groups, and implement localized marketing and operations—delivering a more efficient closing experience.

5. High repeat purchase rate among existing customers—word-of-mouth speaks for itself! With 20 years of service to over a thousand healthcare companies expanding overseas, we are a trusted partner delivering lasting value.



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Amplify brand awareness and seize collaborative opportunities.

Interview reservations for WHX Labs Dubai 2027 are now open.



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